MASTERCARD

Value Messaging

MasterCard EDGE helps team members speak authentically about MasterCard’s brand and services

MasterCard EDGE (Employees Driving the Global Enterprise) delivers a wealth of information to empower MasterCard employees to deliver the company’s value message. To address the needs of MasterCard’s diverse employees, Enspire devised a gamified, goal-based learning experience in HTML5, optimized for tablet deployment. Learners accept a series of challenges, interact with characters, and gain insights into the MasterCard brand. MasterCard EDGE won a 2014 Brandon Hall Silver Award for Best Use of Mobile Learning. It also won the Award of Excellence from Diversity Journal in August of 2014.

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Industry: Financial Services
Solution: Custom Development
Services: Instructional Design and Writing
Media Design and Development
Technology
LMS Integration

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