Enspire hosted its annual Oktoberfest celebration on Friday, 17 October. Inaugurating a new tradition, this year’s Fest was held on Enspire’s expansive rooftop deck with an excellent (see earlier blog post) view of downtown Austin. Previous celebrations had been held at Scholtz Garten, an establishment near our old offices that has been in continuous operation at the same location since 1866 – an artifact of Central Texas’ extremely large German and Czech populations.
Everybody knows Oktoberfest is about beer, but that gives short shrift to the mass quantities of wurst, kraut, chickens, fish, ham hocks and pretzels consumed under German Fest tents. In Germany eating and drinking are cut with dancing and acres of carnival rides that agitate the collective into an appropriate state of Gemütlichkeit. Enspire’s satellite Austin Oktoberfest achieved the same with plenty of beer, spirits, food, and tours of our new office for Enspire clients, alums, and friends and family members.