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Account Challenge Sales Simulation
Client: Various
Problem: The document-solutions division of a Global 2000 technology company needed to leverage its innovative technology to penetrate a market segment dominated by entrenched niche players. This challenge was compounded by the fact that over 90% of its products are sold through indirect sales channels for which training on new technology cannot be mandated. They looked to Enspire Learning to develop an online soft-skills training simulation for their data center sales team to improve understanding of products, benefits, and realistic sales practice.
Solution: Enspire recognized that this challenge would require a solution that was truly engaging, concise, and modular - and that would clearly articulate the client's value proposition. Using its Account Challenge™ simulation engine, Enspire developed a game-based training simulation containing several potential sales experiences within the field. Using competition to motivate individual users, training materials are presented while pitching to companies with a goal of out-selling the simulation nemesis. Each simulation is divided into up to ten interactive segments. (Note: This is a limited version of the final product to protect our client's proprietary information.)
Pharmaceutical Patient Training
Client: Fortune 500 Pharmaceutical Firm
Problem: One of the world's largest research-based pharmaceutical firms sought to promote more positive health care experiences by opening communication lines between patients and health care professionals (HCP). The pharmaceutical company wanted to provide patients with an e-learning experience that would instill a greater sense of ownership in their treatment process so patients could better understand and adhere to effective treatment regimens.
Solution: The pharmaceutical company partnered with Enspire Learning to create a patient-focused e-learning course that would engage users through high-quality multimedia and interactive stories. Using custom-produced, professional-grade video, the course presents situations that the patient can easily relate to and learn from to improve communication lines with their HCPs.
Six Sigma Foundations Curriculum
Client: Pivotal Resources
Problem: Six Sigma is the leading methodology for business process improvement. Leading companies such as GE and Motorola use Six Sigma principles to save billions of dollars and deliver more value to their customers. However, there are few high-quality options available for online or blended Six Sigma training options.
Solution: Enspire, in partnership with Pivotal Resources, is developing a Six Sigma foundations (Green Belt) curriculum using Enspire's Interactive Case Study Approach. This demonstration features highlights from the "Define" module of this curriculum and includes a Case Study Clip (part of the real-world case study), a tutorial clip (conveying a new concept), and a tool clip (illustrating a new tool).
Virtual Team Management
Client: Global ERP Software Company
Problem: This software company's business continues to grow worldwide, and with that growth new challenges arise. The company sought a way to teach virtual team management skills to a multicultural, transglobal audience of project managers.
Solution: Enspire developed a curriculum of six interactive modules to teach their project managers the principles of coordinating and managing distributed teams. The custom-developed curriculum is composed of general project management overviews and specific virtual management learning objectives, with the entire curriculum framed by a narrative. Each of the courses covers a separate managerial topic and culminates with an interactive simulation activity on that topic.
Business Process Improvement (nLighten)
Client: Pivotal Resources
Problem: Six Sigma is the leading business process improvement methodology. Pivotal Resources, a Six Sigma consultancy, wanted to take its best-selling offline material and create highly interactive online instruction.
Solution: Enspire worked with Pivotal Resources' subject matter experts to develop and implement an instructional design strategy centered around learners' participation in a simulated improvement initiative. Learners are taught critical business process improvement concepts such as customer focus, management-by-fact, and process focus in a humorous, relevant, and effective way.
Global Supply Chain Management
Client: NYU / Harvard Business School
Problem: Traditional textbook lessons often fail to engage learners and do not allow them to fully test their newly acquired skills.
Solution: Enspire created this simulation to teach new theories and practices in global supply chain management to MBAs and seasoned supply chain executives. The simulation takes the user through four years of simulated supply chain decisions, providing them with feedback from a virtual "board of directors" along the way.
Financial Software Active Customer Experience™
Client: Intacct
Problem: Intacct offers a comprehensive suite of financial application software for small and mid-size businesses. Only a small window of time exists to market Intacct because companies are reluctant to change their software infrastructure after they have invested in another. Intacct needed to distinguish its products and target interested buyers within the competitive software market.
Solution: Enspire developed an immersive Active Customer Experience™ for Intacct that provides visitors with an entertaining and informative look at how Intacct software might streamline their business processes. Visitors can choose from several trailers that each offer a look into "A Day in the Life" of people in different business roles and the value Intacct software provides to those roles. In a few short minutes, visitors understand how Intacct software can meet their needs.
Continuing Medical Education
Client: Advanstar
Problem: In recent years, prostate cancer has become the second most common cause of cancer-related death. Advanstar, a leader in the field of medical publishing and physician education, sought a convenient and effective means for teaching medical professionals about this disease. Because many doctors and nurses are short on time, this course needed to communicate a wealth of information in a limited timeframe.
Solution: Enspire developed an interactive, self-paced training module that teaches the fundamentals of prostate cancer along with newly discovered information. The one-hour course incorporates high quality video and detailed case studies that engage the learners, and make the material relevant to their daily lives. To cater to the user's time constraints, instructional designers organized the material into concise chapters that allow users to learn the material effectively in brief time periods.
New Application Training
Client: Texas Health Resources
Problem: Most enterprise software implementations that fail do so because of lack of training. Texas Health Resources—a 16,000 employee hospital group—needed an effective way to train nurses on new medical records software aimed at streamlining their workday.
Solution: Enspire created an interactive case study that allows users to learn a new lab order software application through the eyes of Nurse Marilyn. The course combines customized photographic elements and interactive screenshots to form a safe environment where end users can test their new skills.
Business Statistics
Client: Ivy League Business School
Problem: A Boston-based Business School attracts a variety of students from around the globe.
Solution: Enspire partnered with the school to create a 20-hour scenario-based statistics curriculum that teaches advanced business quantitative analysis. Intended to be self-paced, self-contained, and entertaining, this course is now a pre-matriculation requirement accessed by over 900 students annually. Despite varying connections to the Internet, operating systems, and technical backgrounds, the inaugural rollout was seamless, and feedback was overwhelmingly positive.
Consumer Healthcare
Client: Global HR Consulting Firm
Problem: Realizing that a major contributing cause of escalating healthcare costs is consumer confusion, this HR consulting firm wanted an effective way to help their clients' employees better understand their health plans.
Solution: Enspire created an introductory module as a marketing trailer for a series of twelve courses on healthcare consumerism. To achieve the goal of creating a solution that would be both motivational and informative, Enspire coupled comic book style animation with a compelling storyline.
K–12 Math Skills
Client: Arkansas Department of Education
Problem: The Arkansas Department of Education recognized that some students lacked basic math skills to comply with the testing standards of the "No Child Left Behind" Act of 2002.
Solution: Enspire created a series of interactive math tutorials on critical 8th grade math standards: estimation, factoring, fractions, measurement, and patterns. Reusable components within ALMS include an interactive ruler, protractor, and factor tree. The student can use his/her mouse to direct these tools and make virtual measurements on their monitor. Enspire's content developers took significant steps to ensure all elements included were age-appropriate, peaked user interest, and addressed the state-specified objectives.
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